How to get started with a Social Media Marketing Hub

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By Heart@Work

About Social Media Jam

Social Media Jam
Social Media Jam

Your Hub

1st of all you need a HUB. A wheel, there is a hub that all the spokes are connected to your hub. 

Your Blog or Website is the hub. Each spoke is an application or tool you use to direct traffic to your hub. If you want to start a Blog I recommend Wordpress.com. It’s Free. To get Wordpress hosted go to: wordpress.org. For hosting services I recommend Bluehost (affiliate link) the best in customer support.

Here’s a list of tools you can start to implement today, once you set them up, you'll then want to direct the links or traffic to your HUB..

1. Linkedin - write up your profile, the reason you have a profile is to get found. Everything you want people to know about you. If you need a little help get the book “Rock The World, with Your Online Presence.” by Mike O’Neil and Lori Ruff.

2. Twitter - if you aren’t signed up already get an account in your own name and your company name. Use HootSuite.com - it’s the best platform to keep track of your tweets or people who are social with you. It’s Free.

3. Facebook - If you are only wanting a Business Fan Page, it is to share, build community and promote your business and direct traffic to your hub. It’s another spoke. http://companies.to/ashalagaren, can help you create a fan page. A Fan Page is Free.

4. Directories - Blogs you can get listed in Blog Catalog, Technorati. Dmoz, (web directories), there are many more Free and paid ones.

5. Book Marking sites  - StumpleUpon, Delicious, Digg there are many more.. Free and paid ones

6. Get an account at Xeesm, this will allow you to list all your social sites in one place so people can reach and connect with you. Mine is http://www.xeesm.com/Mari-LynHarris - it’s Free

7. Ping.fm or Onlywire is a great tool to use, every time you do a post on your blog, hit ping.fm or onlywire.com will post it everywhere for you all at once. It will save you time. It’s Free. They are plugins a tool to add to your Blog. Once set-up you can send out your content automatic.

Remember:

Social Media allows us to deliver our message to our audience; it’s how we have been able to communicate with people like never before. It’s WOM - Word of Mouth

Social Media Marketing is about using the tools and applications available to us to deliver our marketing messages

Social Media Networking is about developing relationships that will lead to referrals, opportunities and share word of mouth with our friends, colleagues and suspects.


I will be interviewing James Conant about SEO - Search Engine Optimization, and how he has become an authority in this topic, on June 2, 2010. If you would like to join in on the call, Register at: http://www.blitztime.com/groups/256-1128763422.  Plus, you’ll also network with other people for a one on one chat.

Until next time..

Mari-Lyn Harris

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